Privacy Policy
Last updated: October 2026
Information we collect
- Information you give us: your email address and chosen vehicle if you sign up for recall alerts; the content of messages you send us.
- Automatically collected: device and browser information, IP address, pages viewed and referring site, collected through cookies and similar technologies by us, our analytics provider (Google Analytics), and our advertising partners (such as Google AdSense and, in future, ad management partners).
- VINs you decode are sent to NHTSA's public VIN decoding service and are not stored with any identifier.
How we use information
To operate and improve the site, send recall alerts you request, measure traffic, prevent abuse, and show advertising, which may be personalized based on your activity across sites unless you opt out.
Sale and sharing of personal information
Under some U.S. state laws (including California's CCPA/CPRA), letting advertising partners collect information through cookies for targeted (cross-context behavioral) advertising may be a “sale” or “sharing” of personal information. You can opt out at any time on our Your Privacy Choices page. We also honor the Global Privacy Control (GPC) browser signal as a valid opt-out. We do not knowingly sell or share the personal information of consumers under 16.
Your rights
Depending on where you live, you may have the right to know, access, correct, or delete personal information we hold about you, and to opt out of sale, sharing and targeted advertising. To make a request, contact us. We will not discriminate against you for exercising these rights. Authorized agents may submit requests on your behalf with proof of authorization.
Advertising and cookies
Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and other websites. You can opt out of personalized advertising at Google Ads Settings or aboutads.info. Visitors in the EEA, UK and Switzerland are shown a consent dialog from a Google-certified consent management platform.
Retention and security
We keep alert subscriptions until you unsubscribe, and server logs for up to 90 days. We use reasonable safeguards, but no system is perfectly secure.
Children
This site is not directed to children under 13 and we do not knowingly collect their information.
Changes and contact
We will post changes here and update the date above. Questions: see our contact page.